Tracks & Fields Handles Music for Aldi SÜD's New Campaign

Tracks & Fields handled music search and licensing for Aldi SÜD's newest advertising campaign, the agency confirmed via LinkedIn on August 26, 2026. The creative work came from Antoni 99, with Tracks & Fields responsible for sourcing and clearing the soundtrack.

The campaign builds on Aldi's low-price-for-all positioning. It runs two contrasting musical moods across its executions.

No campaign name, market, or media budget was disclosed. The announcement did not specify whether the work is running in Germany, where Aldi SÜD is headquartered, or across additional markets where the retailer operates.

For Antoni 99, the Aldi SÜD brief adds another retail account to its client roster. For Tracks & Fields, the credit adds to its work in music search and licensing for brand and retail clients.

Neither Tracks & Fields nor Antoni 99 provided additional details on the campaign's media rollout, run dates, or creative directors attached to the project. Aldi SÜD has not issued a separate statement confirming the campaign beyond the agency's LinkedIn post.

The post did not specify results, spend, or channel mix for the work. Tracks & Fields' Aldi advertising credit was shared without accompanying case study or creative preview, and no additional agencies were named in connection with the campaign.