Weblodge Agency Delivers Lottie Logo Animation for Cales

Weblodge Agency built a custom Lottie JSON logo animation for Cales, the shop announced on LinkedIn. The file is optimized for two placements: website header integration and social media platforms.

The project falls under motion design branding, a category increasingly common as brands move from static logos to lightweight, code-based animation formats. Lottie files render as vector animations rather than video, keeping load times low while allowing the same asset to scale across a homepage header and a social feed without re-exporting for each platform.

Weblodge did not disclose the scope of the broader engagement with Cales, and no additional deliverables were named in the announcement. The post did not specify whether the animation is tied to a larger Cales advertising campaign or exists as a standalone brand asset.

Details on budget, timeline, and creative leads were not included in the source post. Free Agency Media reached out to confirm the full scope of the Weblodge-Cales relationship. This article will be updated if additional information becomes available.

The announcement was published to Weblodge Agency's LinkedIn company page on August 10, 2026.