Red Dog Creative Agency and Good as Gold Digital Report Record Applications for IADT

Red Dog Creative Agency, a Dún Laoghaire creative agency, partnered with Good as Gold Digital on a multi-channel recruitment campaign for Dún Laoghaire Institute of Art, Design and Technology, according to a LinkedIn post published July 25, 2026. The campaign resulted in record application increases for the institute, per the agencies' announcement.

The brief covered recruitment marketing for IADT, the institute of design and technology based in Dún Laoghaire, County Dublin. Red Dog and Good as Gold Digital ran the campaign across multiple channels. The announcement did not specify paid, organic, or out-of-home splits, nor did it disclose exact application figures or the percentage increase behind the record claim.

IADT offers programs across art, design, and technology, including film, animation, and business courses. Recruitment campaigns for institutions like IADT typically run ahead of application deadlines to drive prospective student sign-ups.

Good as Gold Digital is credited as the digital partner on the campaign. The source post did not detail the division of labor between the two agencies, including creative development versus media buying and channel execution.

Neither Red Dog, Good as Gold Digital, nor IADT provided additional comment beyond the LinkedIn announcement. The post did not include campaign flight dates, budget figures, or a breakdown of which channels drove the application increase.

Red Dog Creative Agency is an independent shop. IADT has worked with multiple agency partners on recruitment marketing in previous years. This is the first publicly announced collaboration between Red Dog and Good as Gold Digital on an IADT brief. IADT's client roster now includes this campaign as its most recent recruitment push.