Tombras Confirms New Partnership with Dollar Tree Stores

Tombras is adding Dollar Tree Stores to its client roster. The news came via LinkedIn on August 13, when Maggie Jennings announced the partnership, writing that Tombras is "welcoming and partnering with Dollar Tree Stores for the next chapter of the brand's success."

The specific scope of the assignment has not been disclosed. No campaign name, budget, or timeline was included in the announcement.

Tombras is an independent agency headquartered in Knoxville, Tennessee, with a client roster spanning retail, CPG, and financial services categories. The addition of Dollar Tree Stores marks the agency's latest assignment in large-scale retail advertising.

Dollar Tree Stores operates thousands of locations across the U.S. and Canada. The retailer's advertising needs span brand campaigns, promotional retail messaging, and multi-market media buys. Tombras has not specified which of these areas it will handle first.

The partnership was confirmed only through Jennings' LinkedIn post. Neither Tombras nor Dollar Tree Stores has issued a formal press release as of this writing. No agency review process, pitch details, or incumbent agency information has been made public.

The Tombras-Dollar Tree relationship adds to a number of Dollar Tree advertising assignments that have moved to independent agencies this year. Dollar Tree's advertising work has historically been split among holding company and independent partners; Tombras now joins the roster of agencies serving the retailer.

Free Agency Media will update this report as additional details on the scope, timeline, and creative direction of the partnership become available.