Howatson+Company Launches National Campaign for Domain's Matterport 3D Tours

Howatson+Company has created a national campaign for Domain, built around the real estate platform's Matterport 3D tour technology. The campaign spans TV, out-of-home, and digital media, according to Elite Agent magazine, which reported the news via LinkedIn on August 5, 2026.

The brief centers on Matterport's 3D walkthrough tool, which lets buyers tour listings remotely before booking an inspection. Domain has been expanding its property-tech features as agents push for higher-fidelity digital listings.

No campaign name, budget, or flight dates were disclosed. Domain and Howatson+Company have not issued a joint statement beyond the details confirmed in Elite Agent magazine's post.

Elite Agent magazine is a trade publication covering Australian real estate.

Howatson+Company, an Australian independent agency, has handled creative for Domain across previous campaigns.

Neither Domain nor Howatson+Company has confirmed additional markets or follow-up phases for the campaign at this time.