750mph Handles Sound Design and Mix on Goodby Silverstein's Doritos 'Taste The Thrill' Campaign

750mph contributed sound design and mix work on "Taste The Thrill," the new Doritos advertising campaign led by Goodby Silverstein & Partners. The agency confirmed its role in a July 24 LinkedIn post, describing the work as part of a larger production team assembled for the campaign.

Goodby Silverstein & Partners serves as the primary creative agency on the account. 750mph's contribution sits within the audio post-production layer of the campaign, sound design and final mix, rather than the lead creative or strategy work.

The post did not specify additional agencies or vendors involved in the broader production team, nor did it include campaign budget, media placement, or air date details. No information was provided on the specific spots, formats, or channels the sound design work supports.

750mph's Doritos advertising credits now include this campaign alongside the agency's existing body of sound and mix work for other brand clients, based on the agency's LinkedIn history. The company did not disclose additional specifics on scope, timeline, or the length of its engagement on "Taste The Thrill" beyond the July 24 announcement.

Goodby Silverstein & Partners has not issued a separate statement confirming the full roster of collaborators on the campaign. Doritos has not commented publicly on the production team structure for "Taste The Thrill" as of this report.

The announcement follows a structure common to agency-of-record campaigns, in which Goodby Silverstein & Partners leads creative strategy while specialized partners such as 750mph handle discrete production disciplines like sound design, editing, or visual effects. 750mph's post frames its involvement within that structure, crediting the broader team rather than claiming sole authorship of the campaign's audio work.

No further details on the campaign's rollout, media spend, or additional credited partners have been made public at this time.