MentallyTaken Cites 25-Year ESPN Relationship in New LinkedIn Statement

MentallyTaken, an independent creative agency, says it has shaped brand identities for ESPN over more than 25 years. The claim appeared in a company post on LinkedIn published July 28, 2026.

The post positions ESPN among a broader roster of entertainment and sport brands the agency says it has worked with across the past two and a half decades. No specific campaigns, deliverables, or dates within that 25-year span were named in the post.

MentallyTaken did not disclose current contract status with ESPN, scope of work, or whether the relationship is active or historical. The agency's LinkedIn page is the sole source for the claim as of publication.

ESPN has not issued a public statement confirming or addressing the relationship described by MentallyTaken. No independent verification of the 25-year timeline has been located outside the agency's own post.

The statement follows continued public discussion of which independent shops maintain long-term relationships with major sports and entertainment brands. ESPN advertising campaign work has historically involved a mix of holding company agencies and independents. Specific attribution for ESPN's brand identity work over the past 25 years has not been publicly itemized by the network.

Free Agency Media has not independently verified the details of the MentallyTaken-ESPN relationship beyond the agency's own public statement. This post will be updated if additional confirmation, campaign specifics, or comment from ESPN becomes available.

MentallyTaken's LinkedIn profile lists the agency as working across entertainment and sport categories, with the ESPN reference included as part of a broader description of its client history rather than a standalone announcement.