MEOKCA Creates 10th Anniversary 4K Boxed Set Campaign for Lionsgate's Sing Street

MEOKCA has produced a visually-driven campaign and boxed set for the 10th anniversary 4K release of Sing Street, the 2016 film distributed by Lionsgate. The announcement came via the agency's LinkedIn page on August 21, 2026.

Sing Street, directed by John Carney, originally released in 2016. The new campaign marks a decade since the film's debut, timed to a 4K restoration and physical boxed set release.

MEOKCA's work on the project spans both the packaging design for the boxed set and the visual campaign supporting its launch. The agency described the effort as visual, positioning the anniversary release as a collector's edition tied to the film's music-centric narrative.

Lionsgate has continued to invest in anniversary re-releases of catalog titles as physical media formats like 4K UHD see renewed interest among collectors. The Sing Street boxed set joins a broader industry pattern of studios revisiting library titles with premium packaging and updated visual assets.

No additional details on campaign scope, budget, or release date for the boxed set were included in MEOKCA's announcement. The agency's post did not specify whether the engagement included additional deliverables beyond the campaign and packaging design.

MEOKCA is an independent creative agency. The Lionsgate engagement adds Sing Street to the agency's list of named client work in the entertainment and studio marketing space.

Further details on the boxed set's release date and retail availability have not yet been made public.