8Cats Digital Shortlisted for Mental Health Foundation Awareness Campaign

8Cats Digital has been shortlisted for an award for its 'Mental Health Awareness Week 2026: Turning Awareness Into Action' campaign, delivered on behalf of the Mental Health Foundation. The shop confirmed the shortlisting via LinkedIn on July 22, 2026.

The campaign centered on Mental Health Awareness Week, a recurring UK observance the Mental Health Foundation has run annually since 2001. 8Cats Digital's brief moved beyond standard awareness messaging: the work aimed to convert attention into measurable action, a shift the agency says produced gains in both engagement and efficiency.

Neither 8Cats Digital nor the Mental Health Foundation has released specific performance figures tied to the shortlisting. The agency's announcement cited "significant increases in engagement and efficiency" without further breakdown.

8Cats Digital operates in the digital mental health space, working with health-focused organizations on campaigns designed to translate clinical and charitable messaging into consumer-facing action. The Mental Health Foundation, a UK charity focused on prevention and public mental health research, has run Mental Health Awareness Week annually since 2001, partnering with different agencies on health foundation advertising each cycle.

The shortlisting places 8Cats Digital's campaign among a field of contenders for an award not yet named in the agency's post. Further details on the award body, category, and ceremony date have not been disclosed.

Free Agency Media will update this report as additional information on the award and campaign results becomes available.