SPICE Teams Up With NC State One Pack NIL on Meet The Pack Day

SPICE worked with NC State One Pack NIL and Blueprint Sports Agency on 'Meet The Pack Day,' an event marking the start of the new academic year for NC State's NIL collective. The partnership was confirmed via a LinkedIn post from Logan McNeilly on August 20, 2026.

The collaboration brings together three players in the college sports marketing space: SPICE, the independent agency handling creative and execution; One Pack NIL, NC State's official name, image, and likeness collective; and Blueprint Sports Agency, which manages NIL and collective operations for multiple university programs nationally.

'Meet The Pack Day' marks the start of the fall semester for NC State athletes and fans, tied to the academic calendar.

No financial terms, attendance figures, or campaign performance metrics were disclosed in the original announcement. Details on SPICE's specific creative deliverables for the event have not been made public.

SPICE handled creative and execution for the event, working alongside One Pack NIL and Blueprint Sports Agency, both of which operate outside traditional holding company networks.

Free Agency Media will continue tracking verified agency-brand partnerships in the college sports and NIL space as new signals emerge.