MMC Research Partners with Showpony on UK Homeware Branding Study

MMC Research teamed up with creative duo Bron & Loren at Showpony to conduct customer research for a UK homeware retailer's branding project.

The collaboration pairs MMC's research capabilities with Showpony's creative approach. Bron & Loren, operating under the Showpony banner, brought MMC in to inform the strategic direction for the unnamed retail client.

MMC Research operates as a specialized research consultancy. Showpony represents the creative partnership of Bron & Loren. The project centers on an undisclosed UK homeware brand undergoing a branding initiative.

MMC announced the partnership via LinkedIn on April 3, 2026. No timeline, budget, or specific research methodologies were disclosed. The homeware retailer remains unnamed.

The collaboration pairs a research specialist with a creative team on brand strategy work. The customer research component positions data as foundational to the creative output that follows.