Base Beauty Creative Agency Begins New Partnership with TIGI Bed Head

Base Beauty Creative Agency has started work with TIGI Bed Head, the Evermark-owned haircare brand, according to a LinkedIn post published by the agency on August 27, 2026.

The post confirms Base Beauty Creative Agency is beginning campaign or marketing work for TIGI Bed Head. No campaign name, creative deliverables, or timeline were specified in the announcement.

Base Beauty Creative Agency positions itself as a beauty creative agency, working within the beauty and personal care category. The addition of TIGI Bed Head extends that focus to a haircare brand operating under Evermark, TIGI's parent company.

The announcement was made through the agency's own LinkedIn channel. As of publication, there has been no separate confirmation from TIGI Bed Head or Evermark regarding the scope or terms of the engagement.

Details on budget, contract length, and whether the partnership resulted from a competitive review or direct appointment have not been disclosed. No creative work tied to the partnership has been published at this time.

The Base Beauty Creative Agency team has not indicated whether this is an agency-of-record assignment or a project-based engagement. Industry directories list Base Beauty Creative Agency among independent shops specializing in beauty, wellness, and personal care clients.

This marks the first publicly reported instance of a relationship between Base Beauty Creative Agency and TIGI Bed Head. Additional information about the partnership, including campaign specifics or launch dates, has not yet been made available by either party.

Free Agency Media will continue to monitor for updates on the scope and output of the Base Beauty Creative Agency and TIGI Bed Head partnership as they become public.