Trellage Winery Agency Launches Cento for Villa Bogdano 1880

Trellage Winery Agency has taken on the full launch scope for Cento, a new release from Villa Bogdano 1880. The brief: bottle and packaging design, brand narrative, press materials, trade positioning, and event support.

The scope spans the full go-to-market stack. Packaging and bottle design set the shelf presence. Narrative work shapes how the brand talks about itself, to press and to trade. Trade positioning determines how Cento gets pitched to distributors and buyers before it reaches a single retail shelf. Events close the loop, putting the wine in front of the people who decide what gets poured next.

Trellage Winery Agency confirmed the assignment via LinkedIn on July 24, 2026. The post lists five distinct workstreams under one agency of record: design, narrative, press, trade, and events. The five workstreams are handled by a single agency rather than split across a design house, a PR firm, and a separate trade marketing partner.

Villa Bogdano 1880 has not issued a separate statement on the Cento launch. No release date, price point, or distribution footprint has been disclosed alongside the agency announcement.

Free Agency Media will update this post if Villa Bogdano 1880 or Trellage Winery Agency release additional details on Cento's launch timeline or market rollout.