
VCCP Launches 'Shockingly Chic' Spring Campaign for Primark
VCCP rolled out Primark's spring 2026 campaign this week. The work runs across TV, social, DOOH, radio and brand partnerships under Primark's 'That's so...
Apr 3, 2026
2 stories covering Primark's work with independent agencies.

VCCP rolled out Primark's spring 2026 campaign this week. The work runs across TV, social, DOOH, radio and brand partnerships under Primark's 'That's so...

VCCP created Primark's Spring 2026 campaign under the retailer's 'That's so Primark' platform. The 'Shockingly Chic' work promotes the brand's latest seasonal...