Hollywood Branded Uses Ladies First to Pitch for Guinness Account

Hollywood Branded referenced the film 'Ladies First' in a pitch aimed at winning back the Guinness account, according to a post on the agency's LinkedIn page dated August 1, 2026.

The post frames the film as pitch material, part of a broader push to secure new creative work for the beer brand. No campaign name, budget, or timeline was disclosed in the post.

Hollywood Branded is known for entertainment marketing and brand integration work, using film and TV placements to support new business pursuits. The Guinness pitch is one of the agency's visible efforts for beverage category business this year.

Details on the scope of the account, whether Guinness is currently in review, or which other shops may be competing for the business were not included in the source post. The post does not confirm a win, only that the pitch referencing 'Ladies First' has been made public.

Searches for 'guinness advertising campaign' average 10 per month, a baseline that has remained steady alongside broader search interest in Guinness advertising activity. Coverage of Hollywood Branded's Guinness pitch adds to that search volume.

Guinness has run high-visibility campaigns in recent years within the spirits and beer advertising category. Hollywood Branded has not issued a separate press release confirming the pitch outcome as of this writing.

Free Agency Media will update this signal if Hollywood Branded, Guinness, or a competing agency confirms additional details on account status or campaign scope.