Pinnacle Advertising Named Agency of Record for Kate's Real Food

Pinnacle Advertising is now the creative and media agency of record for Kate's Real Food. The appointment covers strategy, creative, social, and media, according to a post from Pinnacle Advertising's LinkedIn page dated August 15, 2026.

The brief: grow Kate's Real Food's direct-to-consumer and retail business. Pinnacle Advertising will lead both fronts, a scope that spans brand strategy through paid media execution.

No campaign specifics have been announced. The scope of work outlined in the announcement covers strategy, creative, social, and media, with Pinnacle Advertising serving as the agency across those disciplines.

Kate's Real Food, known for its energy bars sold through e-commerce and retail channels, joins Pinnacle Advertising's client roster. The dual DTC-and-retail mandate is the specific charge given to Pinnacle Advertising in the announcement.

The Pinnacle Advertising and Kate's Real Food relationship marks a new agency-of-record assignment, with Pinnacle Advertising taking over responsibilities across the creative and media functions. Terms of the engagement, including duration and budget, were not disclosed.

This is the extent of what has been confirmed. Free Agency Media will report additional details on the Pinnacle Advertising-Kate's Real Food account, including campaign rollout and creative direction, as they become available.