Zapwater Communications Named U.S. Agency of Record for Beverly Hills Conference & Visitors Bureau

Zapwater Communications has been named the U.S. agency of record for the Beverly Hills Conference & Visitors Bureau. The announcement came via LinkedIn on August 21, 2026.

The mandate covers domestic PR, influencer marketing, and trade media engagement. Zapwater will handle the work aimed at positioning Beverly Hills as a luxury travel destination in the U.S. market.

Zapwater Communications is an independent PR agency. The Beverly Hills Conference & Visitors Bureau is the official tourism marketing organization for the city of Beverly Hills, California.

No campaign name or contract value was disclosed. The scope, as stated in the announcement, includes ongoing trade media relations alongside influencer-driven and press-facing programs.

This AOR assignment adds Zapwater Communications to the roster of independent shops handling destination marketing accounts in 2026.

Zapwater's remit does not extend to international markets, per the announcement, which specifies domestic PR, influencer marketing, and trade media engagement as the scope of the account.

Neither party specified a start date for the engagement or a term length. Free Agency Media has reached out for additional details on the scope and will update this report if further information becomes available.